From the archive, originally posted by: [ spaceandsound ]

Now that scientists have spotted the pain and pleasure centers in the
brain, they’ve moved on to more expensive real estate: the brain’s
shopping center. They have been asking the big questions:

What is the difference between a tightwad’s brain and a spendthrift’s brain?

By scanning shoppers’ brains, they think they’ve identified a little
voice telling you not to spend your money. Or, in my case, a voice
saying, “At this price, you can’t afford not to buy the mood clock!”